{"id":7046,"date":"2022-05-10T13:06:30","date_gmt":"2022-05-10T13:06:30","guid":{"rendered":"https:\/\/www.ideeimmobili.com\/agents-realtors-in-toscana\/"},"modified":"2025-09-30T17:23:43","modified_gmt":"2025-09-30T17:23:43","slug":"agents-realtors-in-tuscany","status":"publish","type":"page","link":"https:\/\/ideeimmobili.com\/en\/agents-realtors-in-tuscany\/","title":{"rendered":"Who we are"},"content":{"rendered":"\t\t
Idee & Immobili, with more than two decades of operation in Tuscany, has established itself as a mainstay of real estate brokerage in the region. Specializing in the Florence, Prato and Sesto Fiorentino markets, we offer deep local knowledge combined with high standards of service and professionalism, testifying to our ability to meet a wide variety of real estate needs.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
WE ARE PRESENT.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
Idee & Immobili Srl originates from the shared vision of its three founders, Leonardo Viviani<\/strong>, Romolo Antoni<\/strong> and Bruno Pradal<\/strong>. Our structure consists of three strategic locations in Tuscany and a dedicated and knowledgeable team committed to offering first-class real estate brokerage services<\/strong>. In addition to working with private<\/strong> clients, our experience extends to a wide range of corporate clients, including enterprises<\/strong>, institutions<\/strong> and commercial chains<\/strong>. We are committed to providing excellent real estate solutions driven by professionalism, local knowledge, and a tailored approach to each client in the Tuscan territory<\/strong>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t THE DATES OF IDEAS & REAL ESTATE<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t 1993<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t The beginnings of everything<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t \n Leonardo Viviani founded the Futurocasa agency with a friend, in an office not even 12 sq. m. in size.<\/span>\n <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t 2004<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t The big breakthrough\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t Leonardo Viviani, Romolo Antoni and Bruno Pradal join forces and talent and create Idee & Immobili SRL, with a “simple” mission: to be the agency of reference for those looking for real estate in the Prato area <\/span>and in the Florentine territory.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t 2009<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t The crisis flares up <\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t \n From 2004 to 2009, the agency achieved great success by specializing in craft and industrial shed sales but especially in yard sales. Come 2009, the year of the beginning of the housing crisis, and the phones stop ringing-it’s time to put your foot down. As they say, “It’s do or die.”<\/span>\n <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t 2010<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t A choice against the grain<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t When the whole real estate market around us is stagnant, if not in total collapse, we make a countercultural decision and open an office in Sesto Fiorentino, relying on the great experience <\/span>of Bruno Pradal in the area.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t 2013<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t We still dare<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t Two doesn’t come without three and in 2013 we open another branch of Idee & Immobili in Florence, a city that is as fascinating as it is difficult to manage from a real estate point of view. In charge of the opening is Leonardo Viviani, who with seriousness and professionalism manages to fit into a market <\/span>very closed and elitist.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t 2022<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t A future to be discovered<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t Since that 2004 we have come a long way, between great successes and hard times that have toughened us, but without breaking us. Now there are three locations of Ideas & Real Estate, but we plan to open another: all this would not have been possible without a team of qualified real estate agents in Tuscany whom we like to consider friends <\/span>and not “just” colleagues!<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Integrity, quality and innovation: our philosophy<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t At Ideas & Real Estate, we believe it is essential not only to act as a real estate brokerage firm, but also to build solid pillars of trust and respect with all our clients. The values of integrity, dedication and innovation are the core principles that guide our every action and decision. Through these values, we are committed to maintaining high standards of service and professionalism, ensuring that every real estate purchase and sale is handled with the utmost attention to the needs and expectations of those who choose us.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t The agency’s mission is to offer an experience of excellence in the Tuscan context. As a real estate brokerage firm, we are dedicated to enhancing the value of the properties entrusted to us, making use of our in-depth knowledge of the local market. Each member of our team has a strong focus on quality service, supporting clients at every stage of the real estate process, from analyzing personal needs to closing the deal, providing customized solutions that reflect the real needs of the client.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t We see the future of the Tuscan real estate market as an opportunity to apply and spread our unique skills. Aware of the challenges, our company is determined to reorient the current approach, bringing our experience to bear on enhancing every aspect of the real estate process. Our goal is to transform the Tuscan real estate market by treating properties and the people involved with the utmost respect, and guiding our clients toward informed and beneficial decisions.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Three partners, a professional team and more than 20 years of experience in the Tuscan real estate market<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t \n That of Idee & Immobili is one big family, but each location has its own professionals and real estate agents in Tuscany to make available to those who turn to us to buy, sell or rent property in the Tuscan territory and in the areas of Florence, Prato and Sesto Fiorentino.<\/span>\n <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Owner at Florence<\/a> and Real Estate Agent<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tA real estate success story for more than two decades. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
OUR COMPANY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
What guides us: our values<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
High-level brokerage services<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
Our commitment to the future<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
THE FOUNDERS OF IDEE & IMMOBILI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\tLeonardo Viviani<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\tBruno Pradal<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t