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1. The house will be sold faster<\/h4>\n\n The price of a house decreases the longer it stays on the market. When supporting a client in selling a property, the goal is always to sell it as soon as possible and at the highest possible price. Home staging, both real and virtual, is a powerful tool in the hands of real estate agents to achieve this goal. The whole point of home staging, first and foremost, is to present the house in the best possible light-this is because buyers are more likely to make an offer on an attractive house than on a less attractive one, as they should.<\/p>\n\n
2. Salespeople struggle to be objective<\/h4>\n\n Many sellers have difficulty being objective when they put their house on the market. It is completely understandable, but this may make it difficult for the seller to market their home effectively. With good home staging, one makes sure that the property is viewed objectively and packaged in a way that is attractive to others. In fact, the goal of home staging is to make the home interesting to the public and to help potential buyers imagine themselves inside it.<\/p>\n\n
3. Buyers need help visualizing the house<\/h4>\n\n Home staging helps buyers visualize the property as a potential future home. Rearranging the environment, moving furniture, deep cleaning, removing too-personal or unsightly accessories, inserting eye-catching decorations-these are all actions that improve the appearance of a property and help visitors envision their future within it. When home staging is proposed in a house, the goal is essentially to “remove” the footprints of the previous owner so that a potential new owner can visualize himself or herself in it. All this leads to the same result: increasing the probability of sales.<\/p>\n\n
4. Makes the customer feel pampered and supported<\/h4>\n\n Home staging is a premium service that not all real estate agencies make available to their clients. Yet, it is a great way to make clients feel pampered, listened to and supported, during the process of selling the property. Thanks to this valuable consulting and interior design service, they will be assured that they are doing everything necessary to sell their home in the shortest time and at the highest price. In addition, they will really be able to touch upon the agency’s professionalism and expertise.<\/p>\n\n
5. Help customers earn more from the sale<\/h4>\n\n Recent studies show that homes staged with home staging sell for 6 percent more than the asking price for unstaged homes. They also spend much less time in the market, which is obviously good. So, in general, home staging is a good investment for sellers. Studies show that an investment of 1-3% in home staging leads to a return of 8-10%: thus, a good deal!<\/p>\n\n
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Integrating home staging into real estate strategy<\/h3>\n\n<\/div>\n\n
Originating in the United States, this discipline is also becoming very popular here: home staging not only represents a small “revolution” for real estate, but is also a career opportunity. Yet, why do Italian real estate agents still not trust this possibility? Unfortunately, home staging is still perceived as a cost, both financial and commitment, and not as an investment. “Why commit to something new when I can continue to work the old way?” Because not only are the benefits of home staging increasingly proven and tangible, but also because it is a differentiating skill! Even today, real estate agents prefer to proceed step by step, initially investing very little energy, and then eventually committing a little more, “I’ll try to sell it without working too hard and without furnishing it, see how it goes.” Which leads to little or nothing: if you get lucky you sell it, but you don’t distinguish yourself in any way as an agency and continue to float. If you have no luck, you are wasting time and money. The problem, then, is also due to Italian real estate agents’ misperception of home staging: they see it as “cheap,” because they are fooled by cardboard furniture. Real home staging is quite different, and anyone who interfaces with a\/an industry professional knows this very well.<\/p>\n\n
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Home staging: a service that all real estate agencies should offer Do your clients often need to sell homes in record time? So, you can’t not know about home staging! Generally, sellers who put this technique into practice are able to sell their properties much faster than average, resulting in lucrative and profitable economic deals….<\/p>\n","protected":false},"author":1,"featured_media":7233,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[106,95],"tags":[107,99],"_links":{"self":[{"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/posts\/7252"}],"collection":[{"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/comments?post=7252"}],"version-history":[{"count":0,"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/posts\/7252\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/media\/7233"}],"wp:attachment":[{"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/media?parent=7252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/categories?post=7252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideeimmobili.com\/en\/wp-json\/wp\/v2\/tags?post=7252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}